Solutions
One Platform.
Every Digital Touchpoint.
Measurable Results.
how we do it
Tools that enable results
Our tools will solve the problems that shopping centers face in today’s evolving retail landscape. These can range from increasing foot traffic and driving sales to fostering customer loyalty and competing with online retailers.
Connect Shoppers to Centers.
Drive Real Results.
With Placewise you will unlock the potential of retail real estate by digitally connecting shoppers to centers by curating customer relationships and maximize marketing efforts.
Content Management System (CMS)
Keep every digital touchpoint current — without the complexity. Our CMS gives your team full control over content across your website and app. Publish promotions, update store listings, and manage events from a single interface — so shoppers always have accurate, engaging information when they need it.
Websites
Your website is your central digital hub. Placewise expertise is building industry-specific websites that do more than inform — they convert. With optimized store directories, event listings and SEO best practices built in, your site drives pre-visit intent and brings more shoppers through the door. We handle the technical complexity so your team can focus on results.
Customer Relationship Management (CRM)
Build relationships that bring shoppers back. Our CRM platform centralizes customer interactions, tracks preferences and behavior, and powers the personalized communications that turn one-time visitors into loyal regulars. Integrated with your loyalty program and CDP, it gives you a complete picture of every customer relationship.
Loyalty programs
Give shoppers a reason to choose you — again and again. Our digital loyalty programs deliver personalized rewards, exclusive offers, and gamified experiences that create genuine value for your shoppers and measurable retention for your business. More than a points system: a community-building engine that drives frequency and spend.
Mobile Applications
Meet your shoppers where they are. Placewise mobile apps designed with our industry expertise deliver real-time navigation, parking availability, proximity-based offers, and integrated loyalty — all from a single app. Push notifications and in-app messaging keep your brand relevant between visits, while rich behavioral data feeds back into your CDP for smarter segmentation.
Performance Management
Strategy and execution, without the overhead. Our Performance Management service gives you access to strategic digital marketing specialists who work as an extension of your team — whether developing campaigns, analyzing performance, and collaborating on the strategic direction needed to continuously improve results. Ideal for centers that want expert support without building the capability in-house.
Customer Data Platform (CDP)
Your shoppers are telling you what they want — are you listening? The Placewise CDP aggregates data from across your digital ecosystem — Wi-Fi, parking, apps, websites, and more — into unified shopper profiles. Use this intelligence to segment audiences, personalize communications, and make marketing decisions backed by real behavioral data.
Attracting and Retaining Shoppers
Through our Customer Relationship Management (CRM) platform and Loyalty programs we provide tools and strategies to cultivate strong customer relationships through personalized loyalty programs, rewarding repeat visits, and fostering a sense of community.
Our Customer Data Platform CDP aggregates and unifies customer data from various sources, providing a single, comprehensive view of each shopper. This rich data empowers centers to understand behavior, personalize communications, and optimize marketing efforts.
Understanding Customer Behavior
Without robust data collection and analysis, it’s difficult for shopping centers to understand their customers’ preferences, spending habits, and motivations.
Our Customer Data Platform CDP aggregates and unifies customer data from various sources, providing a single, comprehensive view of each shopper. This rich data empowers centers to understand behavior, personalize communications, and optimize marketing efforts.
Personalization and Relevance
Generic marketing messages often fail to resonate with diverse audiences. Shoppers expect personalized experiences and relevant offers, which can be challenging to deliver at scale.
Our Content Management System (CMS) empowers shopping centers to effortlessly manage and publish content across all their digital touchpoints, ensuring a consistent and engaging brand experience.
From Data owner to Data driven
Your shopping center already have multiple digital touchpoints, such as wifi, parking, giftcards, websites and more. Integrating these valuable data sources into our one-stop-platform gives you the ability to track, understand and act on customer behaviour
See the Platform in Action!
Every shopping center is different. Let’s walk you through how Placewise fits your specific market, team, and goals.
