About us

The Team Behind the Platform

Our Commitment

Shopping centers are community hubs. Placewise keeps them that way.

We provide the platform, data, and expertise that help retail real estate operators navigate a rapidly changing landscape — attracting shoppers, retaining tenants, and building the digital capabilities that modern centers require. We’re not just a software vendor. We’re a long-term partner in your success.

Executive Management Team

Susan Bonsak

CEO Placewise

Susan Hagerty Bonsak, the Chief Executive Officer at the Placewise Group has an extensive and diverse background in technology, retail, FMCG and B2B, and brings a wealth of experience to Placewise. She has held several senior and C-level positions in these sectors, demonstrating a proven track record of driving growth and enhancing operations. Susan has also served on numerous boards the past 10 years.

Susan has successfully navigated her career in start-ups, larger national companies and multi-national corporations in Europe, North America and Asia, giving her a unique and rich perspective on business across borders.

She believes business is driven forward by curious minds and people passionate about what they do. As she says, “Given the chance to think big, challenge and to try to attempt to do the impossible – it is amazing what one can achieve.”

Wojciech Czech

CTO Placewise

Wojciech has wide experience in managing technical product teams as well as research & development teams in the area of Internet of Things, Machine Learning and Financial Tech. His industrial expertise includes large scale systems for M2M communication, IoT standards, mass monitoring solutions, big data and cloud technologies. Wojciech holds PhD in Computer Science (2012) and MSc in Computer Science from AGH University of Science and Technology in Krakow.

Wojciech’s research interests concentrate on structural pattern recognition, time series prediction and spreading processes on complex networks. He is the author of more than 20 publications in the data exploration field.

Eric Grimes

President, North America, Placewise

Eric brings extensive industry knowledge and great competence in management and process structure to his role as President, North America. Eric’s responsibilities include overseeing our operational, commercial, and strategic excellence throughout the region. His role involves cultivating an environment of innovation, customizing our offerings to meet the unique needs of the North American market, and empowering our clients to thrive and achieve their goals.

Formerly global COO, Eric has overseen our US Operations, European and Nordics Client Performance, Product, and Product Delivery teams. Eric has served in varying additional capacities including leading Placewise’s US client services team and customer base through multiple transformations and managing countless client portfolios. He’s also previously provided guidance for the company’s financial growth including strategic and tactical business drivers, client projects, and new business.

Morten Mørken

Commercial Director, Europe, Placewise

Before joining Placewise 14 years ago, Morten managed a shopping centre in Norway. Having been a key driver of the company’s European expansion, he now oversees the commercial team and a portfolio of approximately 400 clients across the continent.

Morten operates with a growth mindset, wanting to really understand each client’s ambitions and pain points. His goal is simple: to solve real problems and enable whatever the client defines as “success.”

On a personal level, Morten is a dedicated biohacker and longevity enthusiast. He spends his time on “geeky” podcasts and is constantly finding creative ways to sneak healthy new ingredients into his children’s meals.

Jason Cheong

President, Placewise Asia Pacific CEO at Placewise

Jason has been working in the area of retail technology for over 20 years. His ecommerce experience includes leadership roles in Digital Marketing, Customer Relationship Management, and as the Head of Operation, Taiwan, for the luxury goods retail platform Reebonz.

Jason leads the Placewise Asia Pacific team, drawing upon his solid retail technology experience to bring digital innovation to shopping centres though out South East Asia, empowering them to reach their goals through deep customer insights, loyalty programs, and improved marketing ROI.

Jason is a strong believer of “Attitude Drives Success” and isn’t afraid to break with traditional thinking to achieve innovation.

Europe

Twenty years in European retail real estate means we know what actually works.
Across over 15 countries, we’ve helped leading shopping centres build digital
platforms that drive footfall, engage shoppers, and satisfy tenants. And when it
comes to AI and machine learning, our team’s expertise makes the difference —
we don’t add it for its own sake, we apply it precisely where it makes our
platform and your results better.

Placewise Group – Global HQ
Gullhaug Torg 2D
0484 Oslo, Norway

Placewise AS
Kobbesg t 2
7042 Trondheim, Norway

Placewise – Krakow
STAROWIŚLNA, no. 13, loc. Places
31-038 Krakow, Poland

Contact Europe: xxxxxxx

North America

Purpose-built for one of the world’s most competitive retail markets. Our North American platform and team support shopping centers navigating the full complexity of omnichannel retail, evolving shopper expectations, and the growing demand for data-driven decision-making.
aTwo decades in North American retail real estate means we understand the
market from every angle — from large flagship centres to smaller community
portfolios. We’ve helped commercial real estate companies across the continent
navigate omnichannel retail, rising shopper expectations, and the shift toward
data-driven decision-making. Our team’s deep industry knowledge is what makes
the difference: we don’t just provide a platform, we know how to make it work
for your specific market.

Placewise North America
2301 Blake St Suite 100,
Denver, CO 80205

Asia Pacific

A proven track record across some of the world’s most dynamic and competitive
retail markets. From our base in Singapore, our Asia Pacific team has spent over
15 years helping leading shopping centres build digital capabilities that deliver —
across shopper engagement, loyalty, tenant satisfaction, and commercial
performance. We bring global platform strength and deep regional knowledge to
every market we work in.

Placewise Asia Pacific Pte Ltd
7030 Ang Mo Kio Avenue 5
#08-68 Northstar@AMK
Singapore 569880
UEN: 200911135M

CONTACT (+65) 6636 1186
corporate@apac.placewise.com

DPO CONTACT
(+65) 66361186 Ext 121
support@apac.placewise.com

Unlock the potential of retail real estate

With Placewise you will unlock the potential of retail real estate by digitally connecting shoppers to centers.