Insights

Introducing A New Generation Reporting And Analytics In The Mall Performance Cloud

Our new generation reporting and analytics solution for malls is now live and available as a part of The Mall...
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Interest in Shopping Grows Beyond Pre-COVID Levels

Two weeks ago in our Engage newsletter we featured a look at the organic website traffic trends for shopping centers...
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Influencers in Your Center’s Holiday Marketing Plans: The Gift that Keeps on Giving

Guest post by Kate Terricciano Sirignano Celebrating the holidays may look a little different this year, which means shopping center...
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How to Grow Mall Footfall and Spend

Our CEO, Peter Tonstad, sat down for an interview on the Floorplate Podcast recently, where he covered: How to get...
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How to Drive Shoppers In-Store for Mother’s Day and Graduation Shopping

Make the most out of this Mother’s Day and graduation season by planning something extra-special at your center to celebrate...
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How Do I Leverage Ecommerce at My Center?

E-commerce has for many years been seen as a main challenge to the shopping centre industry. As technology and consumer...
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How Covid has Changed the Shopping Experience

We recently conducted a consumer survey of 594 respondents on their feelings towards malls and shopping centers – how often...
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How Can We Build Tenant Partnerships?

Connecting shoppers with their favorite brands and retailers is the core of a shopping center’s business.  Digital connections to your...
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Holiday 2020: Yes Virginia, There Will Be Santa Photos

It’s July and that means it’s holiday planning time for shopping centers! This week we’ve got our old friend Brian...
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Holiday 2020: A Gap Year For Santa?

It’s July and if you’re in the shopping center business, that means it’s time to talk Santa! With COVID-19 wreaking...
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Has the on-demand nature of media corrupted the sanctity of the Super Bowl commercial?

Is it me or has television advertising’s marquee event – the Super Bowl commercial break – lost its edge? Perhaps...
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Google’s Ad Manager Switches to First-Price Auction

It was announced last week that Google’s Ad Manager platform would be moving to a first-price auction model. Here’s what...
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